Few covers & sample pages - click on image to enlarge
Leah & Friends began as a line of merchandise featuring a lively teen named Leah.
In order to create a distinct market identity for these already appealing characters, BOLDT.
developed a story series and Kids Club featuring Leah and her ethnically diverse friends.
Leah & Friends®
BOLDT. created a warm, fun loving group of friends whose adventures in Surprises magazine
entertained and empowered young girls. The Leah & Friends "Friends Forever Club"
encouraged readers to write to Leah, telling her about their lives and the challenges they face
(used for story subject matter), and offer special discounts on Leah & Friends merchandise.
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